The new song "Sensation" has been selected as a tie-up for Sapporo Beer Ltd.'s new product "Sapporo WITH BEER White Ale"! The key visual featuring TAKENAKA YUDAI has also been released!
"Sensation," a track from the major 3rd full album "CIRCUS," to be released on April 3rd, has been chosen as the tie-up song for Sapporo Beer Ltd.'s new product, "Sapporo WITH BEER White Ale"!
This product was born from a beer project co-created with young people (young employees and university students) as an approach to attracting interest in beer among people who had no interest in it before. The packaging is stylish and high-quality, combining the authenticity of beer with freedom and fun. "Sapporo WITH BEER White Ale" will be released in limited quantities nationwide on June 25, 2024.
It was also announced that "Sensation" (WITH BEER collaboration Music Video) will be released around June. Please look forward to this release as well.
▼ Comment from TAKENAKA YUDAI Novelbright
We've created a song that's perfect for listening to while drinking a beer on a nice sunny day off.
A type of song that Novelbright has never released before.
I think it's a song that will brighten your mood with its gentle lyrics and tempo that makes you want to start walking naturally.
I'd be happy if we could all sing the chorus together at a live concert.
▼Key visual
▼"Sapporo WITH BEER White Ale" brand site