Asahi Group Foods' new song "Awesome Life" will be used as the commercial song for their "Mintia" product & will be released digitally on March 8th!

2024.03.07

The new song "Awesome Life", which will be included in the major 3rd full album "CIRCUS" to be released on April 3, 2024, has been chosen as the commercial song for Asahi Group Foods' "Mintia" starring Ikeda Elaiza!

In 2024, MINTIA will be developed with new communications promoting it as a product that can satisfy all kinds of positive feelings, based on the brand message "Freely become whatever you want to be." New TV commercials, "Freely become whatever you want to be. Sky" and "Freely become whatever you want to be. Light," will begin airing today, March 7th.

Additionally, from early April, four web-exclusive commercials will be launched, depicting Ikeda as an actor and model, as well as enjoying a drive or karaoke with friends.


▼Comment from vocalist TAKENAKA YUDAI

I was really happy when I heard that my song was going to be used in a commercial for Mintia, which I've been eating a lot of since I was in elementary school, and it made me want to eat even more of it from now on.

Thanks to you, my mouth always smells good.

The new song "Awesome Life" is an upbeat song that's sure to get the crowd excited at live shows, and I think it goes great with Mintia.

It's a positive song that will help you forget about all the bad things, so be sure to enjoy it with Mintia.


The new song "Awesome Life" will be available for download from Friday, March 8th, ahead of the CD release on Wednesday, April 3rd!


■TVCM

Mintia "Feel free to express your feelings. Sky"

(15 seconds) https://youtu.be/hjE_UeentG4

Mintia "Feel free to express your feelings. Light"

(15 seconds) https://youtu.be/IU6K0CJtXuo


■Web video

Mintia "Feel free to be what you want. Confidence"

(15 seconds) https://youtu.be/KbVM7w_VA5c

Mintia "Freely express your desires. Courage"

(15 seconds) https://youtu.be/4WhYAa8WY94

Mintia "Freely express your desires. Liberation"

(15 seconds) https://youtu.be/GtxNS41C5os

Mintia "Feel free to express your feelings. Peace of mind"

(15 seconds) https://youtu.be/Vm2h_c3oQEc

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